A massive, interstellar object known as 3I-Atlas has been orbiting Earth’s solar system. Its irregular size and movements have scientists baffled, with many claiming it could be a sign of extraterrestrial life.
But Sonic doesn’t fear the unknown. They see an opportunity to tap into an entirely new customer base. And it all starts with them joining the conspiracy chat on socials.
By launching top-secret Project T.O.T. (Transmission of Taters) we’re going to be the first fast food chain to make contact with alien forces through one of our most beloved menu items– the humble tater tot. You heard that right:
We’re shooting tots into space.
And to celebrate this intergalactic union of flavors, we’re inviting all life-forms to come experience Sonic at a special alien-friendly pop-up in Roswell, New Mexico.
We’ll even drop a BRAND NEW menu designed for otherworldly tastebuds. And humans, too of course :)
And to continue getting the word out about the menu, we’ll plaster OOH all across the country… and beyond!
